Digital Transformation and Change Management Challenges
Keywords:
Digital Transformation, Change Management, Organizational Change, Technology AdoptionAbstract
Digital transformation has become a strategic necessity for organizations seeking competitiveness and sustainability. This study examines the challenges associated with managing organizational change during digital transformation initiatives. It explores resistance to change, skill gaps, cultural barriers, and leadership challenges that organizations face while adopting digital technologies. The study emphasizes that technological change must be accompanied by effective change management strategies to ensure successful implementation. Employee involvement, communication, training, and leadership support are identified as critical factors in managing change. The research concludes that organizations that effectively manage change during digital transformation are more likely to achieve improved efficiency, innovation, and performance.
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